Who We Help

Over the past 3 years, the team at MCM Digital has helped many brands with the below:

  • Generate thousands of enquiries
  • Close thousands of sales
  • Break long-standing sales records
  • Increase registrations by 50%
  • Triple event attendance
  • Grow sales by 18% year on year
  • And leverage all major online marketing channels to cost-effectively and consistently generate more leads and sales at lower costs

Nice Website, But Not Enough Traffic

It’s good to have a ‘nice’ looking website. But an attractive website does not always translate into results. Remember the saying, “Starving artist”? Sadly, lots of beautiful websites suffer this challenge. While they may have artistic appeal, they don’t have commercial viability.

While we strive to ensure your website is an expression of your brand personality, we remain steadfastly focused on results. Through the latest in SEO, Social Media and Pay Per Click Advertising, we deliver both form and function to ensure your website gets volumes of qualified traffic.

Traffic, But Not Enough Sales

Many companies and digital marketers get excited by traffic figures. But we see that as just one of the stepping stones on the way to results.

Others inform prospects with facts and features that help them know about your product or service. We dive deep into individual markets so we can fan the flame of desire that already exists, causing prospects to want your product or service.

Others educate prospects with statistics and studies. We use these tools to connect with prospects – to build trust and position you as an advocate who helps them get what they want.

And others leave prospects feeling satisfied – having gained the information they thought they were looking for. We leave prospects wanting more – agitated to the point of taking action, which results in conversion to appointment and ultimately sales.

Tactics, But Insufficient Strategy

Tactics are critical. They are the activities that bring you results, but unless guided by strategy (big-picture-planning), they can actually bring you the wrong results.

For example, focusing on tactics like Pay Per Click Advertising can bring you a flood of enquiries. But unless guided by strategy, these enquiries may be unqualified. In this case the result is a sales team that is frustrated and exhausted servicing prospects who never buy.

A comprehensive strategy seeks to not only attract the right prospects but repel the wrong ones. This increases the efficiency of your team allowing you to invest time with people who are likely to buy.

The right strategy brings bigger, more lasting results, at a lower investment of time, money and human capital.

Too Much to Master

Do you struggle to keep up with (let alone master) all the latest online channels? You’re not alone. That’s why many marketers end up being a “Jack of all trades, master of none”. And most fail to leverage all the digital marketing channels available to them.

The team at MCM Digital has both breadth (across all major online channels) and depth (in each individual speciality). This enables us to leverage every opportunity to give you maximum results in minimum time.  

Move from Traditional Offline, To Innovative Online

Many companies have mastered traditional marketing like print, TV and radio. But as audiences become fragmented and costs increase, these traditional channels are becoming less efficient and effective.

We help companies transfer what once worked in their traditional offline marketing, into a more efficient and effective online environment.

For example, we helped Videopro save thousands by moving to only 2 annual catalogues. At the same time, we helped them increase revenue by 6% through the use of online marketing channels.

Tired of Set-And-Forget

Many companies complain that while they received results at first, their campaigns have stalled and their agency doesn’t do anything to break through the plateau. It’s not uncommon for an agency to establish a Google AdWords or Facebook campaign, and then simply let it run month after month without any effort to monitor and improve results. It’s a set-and-forget mentality.

As an MCM Digital client, you will speak with your Account Manager once a week. During this organised session you will receive an update on all results along with the next step in testing in an effort to improve things further. We will also seek on-the-ground feedback from you so we can make campaign modifications to ensure maximum results with seamless implementation for your team.

Want More Leads at a Lower Cost?

If you’re looking for an agency that will help you leverage all major online marketing channels to cost-effectively and consistently generate more leads and sales at lower costs, get in touch for a Free Strategy Session today.

Free Strategy Session

Call us on: 1300 723 107

MCM DigitalWho We Help